Privacy Notice

Consumer Products Z S.A. de C.V.

Based on Articles 15 and 16 of the Federal Law on the Protection of Personal Data Held by Private Parties, we inform you that Consumer Products Z, S.A. DE C.V. (hereinafter, “PCZ”), with address at Incalpa No. 2000, Col Ejido Los Ranchitos, Tlaquepaque, Jalisco, C.P. 45590, will be responsible for collecting your personal data, and for the processing and protection of the same. For any questions related to the protection of your personal data, you can contact our Data Privacy Office at the email address:


To fulfill the purposes mentioned in this privacy notice, it is necessary to collect and process the following personal data:
  • Identification data;
  • Contact data;
  • Location data;
  • Financial and/or asset data;
  • Tax data;
  • Demographic data, including data related to the geographical location of the device you use to access our services;
  • Information about your preferences and interests related to the goods, products, and services we offer;
  • Information generated by other connected or used devices (including your IP address and device identification data), browsing data, data on the use and consumption of internet services from your device, as well as information related to the use of applications and third-party services. Also, information you voluntarily provide to address complaints, claims, or requests for information.
In the event that you provide personal data of third parties, you must have previously obtained their respective consent so that PCZ can process their personal data for the purposes informed in this privacy notice.


We inform you that for the purposes of this privacy notice, no sensitive personal data will be processed.


PCZ will process your personal data for the following primary purposes:
  • Sell our product portfolio;
  • Provide services related to our main activity and our products;
  • Identify and authenticate you in our various marketing programs and websites;
  • Respond to your questions or requests for information;
  • Provide customer service;
  • Process orders, purchases, returns, exchanges, and/or replacement of merchandise according to PCZ’s terms and conditions;
  • Send transaction messages (such as account statements or confirmations);
  • Send marketing communications, surveys, and invitations;
  • Process your payment for the products you purchase from us;
  • Process and issue refunds and charges;
  • Send you products or samples you have requested;
  • Allow you to participate in our contests or sweepstakes;
  • Interact with you on social media;
  • Issue the corresponding invoice for your purchase, if applicable;
  • Determine if you are eligible to acquire our products and credit services;
  • We also use your information for internal business purposes, such as:
  • Quality control, training, and analysis;
    • Maintenance and security verification;
    • System administration and technology management, including optimizing our websites and applications;
  • Security purposes, including threat detection and protection against malicious or fraudulent activities;
  • Identify vulnerable activities and comply with the obligations provided by the Federal Law for the Prevention and Identification of Operations with Illicit Proceeds and other applicable regulations;
  • Record-keeping and auditing interactions with our customers, including files and records maintained as part of transaction information;
  • Risk management, auditing, investigations, reporting, and other legal and compliance reasons.
  • We may also use your personal information to better understand you and our customers in general, including: Internal research and identifying consumer behaviors.


Additionally, if you do not expressly oppose, PCZ may process your personal data to carry out any or all of the purposes mentioned below, which allow us to provide you with better service: (i) Send you advertising, promotional, and/or informational and commercial prospecting information personalized through the offering of goods, services, promotions, and/or offers from PCZ according to your interests and consumption preferences, as well as from other brands and/or trade names, including sending communications through emails, phone calls, text messages, and other physical, electronic, and/or digital communication means; (ii) Conduct statistics, surveys, or studies on consumption and market habits aimed at evaluating the quality of services, goods, products, and/or shopping experience; (iii) Invite you, according to the participation rules, to our events, contests, sweepstakes, promotions, and activities, and contact you through different physical, electronic, and/or digital communication means. We inform you that if you participate in such activities, it may be necessary for PCZ to process your personal image through videos and/or photographs for publication through various physical, electronic, and/or digital media. Likewise, if you win any prize or participate in any activity organized by us, we may process your personal data to deliver the corresponding prize and document your participation in that event; and (iv) Share your profiles and consumption habits with our suppliers and business partners so that they can contact you and send you advertising, promotional, and/or informational material they consider of interest to you and/or to assess, according to their internal procedures, if you are eligible to obtain the service you have requested from such third party. The aforementioned additional purposes are based on your consent. This means that you can oppose any of them at any time, or revoke your consent. If you do not want your personal data to be processed or disclosed for any or all additional purposes, you can communicate the corresponding limitation to us at the email: PCZ processes your personal data to fulfill the obligations arising from the legal relationship with you.


PCZ may transfer your personal data, without requiring your consent, to the following entities:
  • Affiliated companies, subsidiaries, and/or controlling entities that operate under the same internal policies regarding personal data protection to fulfill the purposes disclosed in this privacy notice;
  • Our business partners with whom we have contracts to provide after-sales services, manage customer accounts and/or records, send communication related to products or services that may be of interest to you, as well as marketing communications;
  • Competent authorities in the cases provided by applicable regulations.
If you do not oppose, PCZ may transfer your personal data to business partners and/or any third party so that they can contact you and offer goods and/or services of interest to you, or to determine if you are eligible to acquire the goods and/or services offered by such business partners and/or third parties. The processing of shared data under the terms of this section will be carried out at least in the terms contained in this privacy notice, and the third party will assume the obligations contained in this privacy notice towards you with PCZ. If you do not want PCZ to carry out the aforementioned transfer, please send an email to: You can change your choice at any time.


You or your legal representative may exercise any of the rights of access, rectification, cancellation, or opposition (hereinafter “ARCO Rights”), regarding your personal data, as well as revoke your consent for the processing of your personal data by 1) sending an email to our Data Privacy Office at the address: 2) Going directly to our head office; 3) Requesting it in writing at: Incalpa No. 2000, Col Ejido Los Ranchitos, Tlaquepaque, Jalisco, C.P. 45590, where you will be attended to in a timely manner. You will be provided with a Request for the Exercise of ARCO Rights (“Request”) so that you can exercise your right. For our Data Privacy Office to follow up on your request, you or your legal representative must correctly prove your identity, for which it is necessary to complete all the fields indicated in the request and accompany it with a copy of one of the valid official identifications mentioned in the same. Our Data Privacy Office will communicate the adopted decision within a maximum period of twenty (20) business days from the date the request was received, so that, if appropriate, it may be effective within fifteen (15) business days following the response.


You can limit the use or disclosure of your personal data by sending your request to our Data Privacy Office at the address: The requirements to prove your identity, as well as the procedure to handle your request, will be governed by the same criteria outlined in the previous section. If your request is appropriate, our Data Privacy Office will register you in PCZ’s own exclusion list.


PCZ uses various technologies to improve the efficiency of our websites and technological tools, including your experience when browsing these sites or using our network. These technologies include the use of cookies, which are small amounts of information stored in the browser used by each user so that the server remembers certain information that can later be used. This information allows us to identify you and save your personal preferences to provide a better browsing experience. On our websites and applications, we may use cookies, web beacons, and other tracking technologies, both proprietary and third-party, to fulfill the purposes informed in this privacy notice. The different types of cookies we use to obtain identifying data and data related to your purchasing behavior and internet service usage are:
  • Essential cookies: We use these technologies to enable proper use of our websites, as they are necessary to allow you to use the functionalities of our websites and technological tools.
  • Cookies to remember your preferences and experience: Through these technologies, we obtain browsing time, time spent on our website, sections visited, and internet pages accessed before ours. These cookies allow us to remember your preferences, browsing options, and customized functions.
  • Performance and analysis cookies: We may use our own and third-party cookies to obtain technical and statistical data that allow us to identify how you use our services to improve performance and future developments.
  • Advertising cookies, both proprietary and third-party: We may place our own and third-party advertising cookies (such as business partners and Group Companies) to obtain information about your purchasing, consumption, and website viewing preferences to show you advertising that we consider relevant to you.
  • Other data: Similarly, as part of our product and service improvement processes, in certain cases, we may collect anonymous survey responses and requirements related to the use of our products and services. In certain cases, and when necessary, we may apply data harmonization techniques to conduct specific predictive and statistical studies based on the information generated from the use of our Services.
We remind you that you can disable or adjust the use of cookies by following the procedures of the internet browser you use to access our websites.


If you consider it necessary, we inform you that you have the right to go to the National Institute of Transparency, Access to Information, and Personal Data Protection (INAI) to enforce any disagreement related to your right to personal data protection.


PCZ reserves the right, at its sole discretion, to change, modify, add, or remove parts of this privacy notice at any time. PCZ will notify you of any changes to its privacy notice through our website and this site, so we ask you to periodically review them. LAST UPDATE This privacy notice corresponds to January 2021.


By using our services, you accept that you have read this document and that PCZ processes your personal data for the purposes indicated in this privacy notice.
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